I’m Brandon Pimentel, a Product and Design leader based in Los Angeles who has spent my career turning early ideas into products that connect with people. A few have even been recognized with industry awards.
My approach blends a founder mindset with operational rigor, informed by more than a decade of experience across companies at different stages and sectors, to identify what matters most and turn strategy into execution that moves the business forward.
Throughout my career, I’ve worked as both a maker and an operator, contributing directly to product, development, and design while helping shape teams, priorities, budgets, and the decisions behind them.
I partner with executive leadership to shape product strategy and roadmaps, then lead design and work alongside engineering through development, helping teams navigate uncertainty to move forward with confidence.
I care deeply about uncovering the insight hidden inside ambiguity and using it to shape products that create new possibilities for people.
Career History

Founder
HollywoodIRL.com
Nov 2025 – Present

Founder
EstateDuel.com
May 2024 – Present

Head of Product & Design
Rila, Inc. (Co-Founding Team)
Jan 2018 – May 2024

Sr. UX/UI Designer
NBCUniversal
Aug 2017 – Dec 2017

Lead UX Designer
Cie Digital Labs
Dec 2015 – May 2017

Senior Experience Designer
Genuine Interactive
Sep 2014 – Nov 2015

Senior Interactive Designer
Hill Holliday
Aug 2014 – Sep 2014

Senior Experience Designer
Weber Shandwick
Sep 2012 – Sep 2014

UX Designer
Hill Holliday
Jul 2012 – Aug 2012

Founder
Fictious Studio, LLC.
Jun 2018 – May 2012
